Gobee's Primary Green based on the bike's and the existing logo's colour.
Secondary colour used to highlight elements in second tier of importance. This colour wants your attention, but isn't the focus.
Grey is used as a contrast to the bright green, a counter to it. When green means go, forward, or next, this grey means stop, backwards, or previous.
Charcoal purple is used when a darker colour is needed. This applies to background overlays of a popup message.
Making a shit logo less shitty by animating it.